Jade & Noah
January 12, 2016
Jade & Noah
January 12, 2016
Show all

Holiday Inn

3 Colours Rule is a creative branding agency and helps businesses showcase effectively and creatively the uniqueness of their brand to drive more success. 3 Colours Rule was hired to work with the new modern Holiday Inn hotel located in London, Shadwell. The prestigious Shadwell Holiday Inn mainly caters for business clients. They needed their branding and design to be improved.

 

Background

Holiday Inn hotel is one of the most well-known hotel brands around the world. They recently opened a modern Holiday Inn in Shadwell. Shadwell is a popular location that attracts professionals due to its proximity to the city. Therefore, they needed well-designed materials to best represent their restaurant, bar and room and showcase the quality of their gastronomy & their service.

 

Company goals: Revamp the branding menus of the hotel to match with the service quality offered at Holiday Inn Shadwell.

 

Skills used for this project:

  • Consumer psychology & copy-writing
  • Design & colour psychology
  • Photo research & editing
  • Brand identity development

 

 

Previous Holiday Inn Menu

Old Menu

Old Menu - Back

 

Revamped Holiday Inn Menus

The new menus were not only designed to be read with more ease but to also emphasised the gastronomic experience offered by Holiday Inn Shadwell. We added the story telling element on the front of the menu so guests can discover the source and quality of the food offered at Holiday Inn Shadwell. It is now a gastronomic experience. We also put extra effort choosing  appetizing photos to  raise food and drink envy.

 

3-Colours-Rule-Women

3-Colours-Rule-Menu-Front

3-Colours-Rule-Menu-2

3-Colours-Rule-Menu

3-Colours-Rule-Menu-Back

mock-up-menu-bar-back-2

mock-up-menu-bar

mock-up-menu-bar-back

mock-up-menu-bar2
mock-up-menu-bar

Full-brochure-wood

 

Logo3cr

LET’S HAVE A CUP OF TEA – BONUS COMPLIMENTARY BRAND REVIEW

We would love to discuss your next brand project around a cup of tea. Feel free to contact us if you are looking for a creative and efficient team to project manage your next brand concept, logo design, website design or any creative requirements. info@3coloursrule.com or 020 8768 29933. If you would like to receive a complimentary review brand review, please do not hesitate to contact us at info@3coloursrule.com . The brand review consists of evaluating if your business & marketing strategy is in correlation with your brand identity. We will then offer a few strategic suggestions to improve the brand value of your business.

 

3 Colours Rule
3 Colours Rule
3 Colours Rule is a fast, efficient and reliable branding & fashion agency. Our mission is to help businesses and individuals unleash their full potential. What makes us unique is our ability to use our decade of fashion expertise and style insights to create or develop brands, in any sector, that are current and appeal to the market. We also use our fashion knowledge to train individuals and run fantastic brand experience events. Contact us and find out how we can help you.

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